The new agreement with the England and Wales Cricket Board (ECB) will run from 2013-17 and will give the German company the exclusive right to supply match and training wear to all England teams, including the Test, one-day and Twenty20 sides as well as England women, youth and disability teams. It is the second major financial deal to be secured by the ECB in a matter of weeks after Investec was signed up as the new title sponsor of England’s home Test matches for the next 10 years.

The agreement has also been struck with England riding high at No.1 in the Test rankings following Test victories over Australia and India this year. Adidas became England’s official team-wear supplier in 2008. “Since we signed our partnership in 2008, we have worked extremely closely with the ECB and individual players to ensure the England teams have the best technical apparel required to allow them to be at the top of their game,” said Robin Money, the head of sports marketing for Adidas UK and Ireland.

ECB commercial director John Perera added: “Major global brands want to be associated with winners and we are delighted that both our men’s and women’s teams have achieved major successes on the international stage since entering into partnership with Adidas. Over the last three-and-a-half years, the England Test side has reached No.1 in the ICC’s world Test rankings, the England T20 side has won an ICC global event for the first time and our women’s team were victorious in both the Women’s World Cup and the Women’s World T20 tournament.”

Perera continued: “Adidas has provided world-class support for all our England teams throughout this period and we look forward to working ever more closely with the company over the next four years to secure even greater exposure for the Team England brand.” Financial details of the agreement have not been disclosed.