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Qantas safely lands ARU extension - 22nd May 2012

Qantas has extended its long-established major partnership with the Australian Rugby Union (ARU) by a further four years until 2015.

Audi sets Chelsea on the road to Champions League glory - 21st May 2012

Chelsea received a commercial boost ahead of its UEFA Champions League triumph on Saturday after agreeing a three-year sponsorship deal with Audi.

CAF retains Samsung connection - 21st May 2012

The Confederation of African Football (CAF) has agreed a three-year extension to its sponsorship agreement with Samsung.

Caterham F1 continues to benefit from Petrov factor - 18th May 2012

Formula One outfit Caterham has reaped further commercial dividends from its decision to hire Russian driver Vitaly Petrov with Russian Helicopters announcing a new partnership with the team.

ITF seeks to boost integrity of tennis with new partner - 16th May 2012

Swiss based company Sportsradar has teamed up with the International Tennis Federation (ITF) to become its worldwide distributor of official data.

Nike continues backing of Asian football - 15th May 2012

The Asian Football Confederation (AFC) has announced an extension to its commercial agreement with Nike.

Viva dials up Real Madrid deal - 15th May 2012

Telecommunications group Viva Kuwait has agreed a deal to become an official partner of Real Madrid.

FIFA sponsor makes Maracana a benchmark for sustainability - 14th May 2012

The new-look Maracana Stadium is set to become one of the world’s most sustainable venues with the announcement that it will be powered by solar energy for the 2014 FIFA World Cup.

GAC Group motors on with table tennis strategy - 14th May 2012

Chinese automotive company the GAC Group has furthered its commitment to table tennis by sponsoring the 2013 World Team Cup.

Epson extension is picture perfect for United - 11th May 2012

Manchester United has agreed a three-year extension to its sponsorship deal with global imaging firm Epson.